Designed a promotional campaign for the Paul Rand exhibit at the Nelson-Atkins Museum of Art. Campaign captured the fun whimsical side of the famous american designer. Exhibition poster and book to be sold in the gift shop.

Complete Deliverables:

  • Exhibition Poster (18"x21")
  • Invitation and Envelope
  • Pole Banners
  • Exhibition Book
  • Facebook Cover Photo
  • Twitter Header

The Process

After researching the designer, I concepted poster designs that merged his range of design styles while adding my own spin. Once, the poster and book cover design was done, I extended the visual identity to other promotional pieces.

The Paul Rand book is a graphical look at the life and career of, Paul Rand, one of the biggest influencers of twentieth-century American design.